About Us

Founded in London, built on a commitment to quality.

It all started with a frustration we couldn’t ignore—jewellery that looked beautiful one day, and tarnished the next. Like many, we fell for vermeil and gold-plated pieces, only to watch them fade, chip, and lose their charm far too quickly. We knew there had to be a better way.

So, we created Vaeia, born from a mission to offer timeless jewellery that looks as good as it feels, with lasting quality and no luxury markups. That journey led us to solid gold metals, offering the beauty and richness of real gold with exceptional durability and affordability. It's water-resistant, tarnish-resistant, and made to be worn every day—just like your favourite pieces should be.

But it’s not just about the gold. Every Vaeia piece features hand-selected natural gemstones or lab-grown diamonds, ethically sourced, thoughtfully designed, and made to shine with you through every moment.

To keep our prices honest, we cut out the unnecessary middlemen. At Vaeia, we work closely with trusted suppliers and skilled manufacturers, craft each piece to order (no mass production here), and ship directly to you. That means no inflated retail markup, just fair pricing for jewellery that truly lasts.

Every piece we design is a promise: beauty, quality, and integrity. Whether it's a gift for someone special or a treat for yourself, you deserve jewellery that reflects your standards - crafted to last, made to be worn, and never to fade.